Frequently asked questions 📣
Yes — for business-initiated conversations outside the 24-hour customer service window, you must use WhatsApp-approved message templates. These templates must comply with WhatsApp policy and are required to send alerts, reminders, or bulk messages.Improved customer service: WhatsApp Cloud allows you to provide 24/7 customer service. Chatbots can answer common questions, handle simple requests, and even resolve complex issues.
WhatsApp Business API messaging is billed per template message sent and varies by message type and destination country. Session messages (within 24h of a customer message) may have different charges compared to proactive template messages.
You can send bulk messages only to users who have opted in to receive messages from your business and when using approved templates. WhatsApp requires opt-in for each recipient to ensure compliance and avoid spam.
Within the NXCMSG dashboard, you can create message templates, submit them for WhatsApp approval, track approval status, and reuse templates across automation, campaigns, and scheduled messages.
NXCMSG provides real-time delivery reports, read receipts, campaign performance metrics, and engagement analytics so you can optimize message timing, content, and channel performance.